About Us

Your Trusted Pathway to Progress

Our mission is simple — provide guidance and educational resources from industry experts to empower wound care professionals to navigate the challenges and intricacies of wound care coding, audits, and documentation with confidence. 

Who We Are

Built on the Foundation of Trusted Brands

Wound Care Business Navigator reflects the growing need for a more comprehensive, dynamic, and interactive resource tailored to today’s wound care professionals. Built on the expertise of trusted brands—including Today’s Wound Clinic, Wound Clinic Business, and the Business of Wound Care track at SAWC (Symposium on Advanced Wound Care)—it equips professionals with the resources to navigate reimbursement, improve compliance, manage audits, and set a course for success. 

Core Features to Empower Your Practice

01

Clarity in a Complex Landscape

Designed by industry leaders, Wound Care Business Navigator delivers clear, expert-driven guidance tailored to wound care. Decode dense regulations, evolving payer policies, and documentation requirements with 150+ practical resources—built to avoid denials, improve coding accuracy, and support proper reimbursement for chronic and non-healing wounds.

Jayesh Shah
Brandy McKeown
Helen Gelly
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02

Regulatory & Compliance Updates

Staying ahead of wound care audit risks, documentation pitfalls, and payer requirements is critical to protecting revenue and ensuring compliance. Wound Care Business Navigator delivers timely updates and expert-led discussions on CMS regulations, Medicare audit trends, and evolving payer policy changes—giving you the most current guidance to strengthen your wound care coding and documentation practices. 

Audits
Coding
Documentation
03

A Dynamic & Growing Community

Wound Care Business Navigator is more than a resource—it’s a dynamic platform that evolves with you. Our community eliminates the need to search across multiple generic sources.  With intuitive search and content-pinning features, you can quickly locate and save the coding, documentation, and audit resources that matter most—streamlining workflows and improving efficiency.

Article
Checklist
Glossary
Podcast
Quick Guide
Video
Core Topics

Explore Key Areas in Wound Care

Audits

Learn about different types of audits, how to prepare for them, and steps to avoid recoupment. We dispel the mystery around these potentially intimidating processes.

Audits

Coding

Details matter when it comes to coding. From the basics to the expert-level, we focus on the points you need to know to better understand coding specific to wound care.

Coding

Documentation

Wound care professionals provide comprehensive care, and documentation must reflect this to maintain compliance with regulatory standards. We offer targeted resources to allow subscribers to assess and improve their own documentation practices.

Documentation

Our Core Values

Motivation

As part of the force behind HMP (Healthcare Made Practical), we are driven by a deep commitment to improving patient care. We recognize in order to provide excellent care, professionals must understand and implement important regulatory, compliance, and business concepts.

Leadership

As an omnichannel market leader in healthcare education and clinician engagement for 40 years, Wound Care Business Navigator embodies our commitment to meeting and exceeding the needs of the entire wound care community.

Agility

The business of wound care is a quick-to-evolve and fluid space, and we intend to move with it to best serve our subscribers.

Collaboration

We believe in the power of working together and have built a team of contributors from all dimensions of the wound care community, from industry to clinical, and across multiple professional designations.

Innovation

We are committed to advancing education in the business of wound care and cultivating a comprehensive, first-of-its-kind resource.

FAQ

Our Answers to Your Questions

General Information
Subscription & Access
Content & Features
What is Wound Care Business Navigator?

Wound Care Business Navigator (WCBN) is an online resource designed to help wound care professionals navigate the complexities of audits, coding, and documentation with confidence. Created by industry experts and built on the foundation of trusted resources like Today’s Wound Clinic, Wound Clinic Business, and the Business of Wound Care track at SAWC (Symposium on Advanced Wound Care). WCBN provides the insights, tools, and real-time updates needed to stay ahead of evolving regulations and payer requirements. 

This platform consolidates essential wound care-specific knowledge in one place, offering expert-driven content, checklists, quick guides, and regulatory updates to help practitioners, administrators, and billing specialists increase their knowledge of the reimbursement process, improve compliance, and integrate efficiencies into revenue cycle management. As the wound care industry continues to change, so does WCBN. Our commitment is to grow alongside the professionals we serve, delivering timely, relevant, and practical resources to support audit readiness, financial sustainability, and operational success. 

To learn more about WCBN and how we support wound care teams, read About Us.

What is the mission of Wound Care Business Navigator?

Although the world of wound care business can be complex, our mission is simple. Wound Care Business Navigator is dedicated to helping wound care professionals navigate the challenges and intricacies of wound care coding, audits, and documentation. This mission is fueled by insights and best practices from industry experts, practical tools and resources, and timely updates on regulatory and policy changes, all designed to help wound care professionals stay ahead and succeed! 

Learn more about us and our core values here: http://www.wcbn.com/about-us.

Does Wound Care Business Navigator have social media channels?

While Wound Care Business Navigator does not currently have dedicated social media channels, subscribers receive timely updates via email and SMS, along with centralized access to all key content and information within the platform. Non-subscribers can also sign up for our email list to receive limited updates and announcements. To stay connected with the broader HMP Global wound care community, follow these trusted brands: 

Who can benefit from Wound Care Business Navigator?

Wound Care Business Navigator (WCBN) is built for professionals across the wound care landscape who need reliable, up-to-date guidance on coding, documentation, audits, and compliance. Whether you are providing direct patient care, managing billing and reimbursement, ensuring regulatory compliance, or overseeing financial and operational strategy, WCBN offers expert-driven resources to streamline workflows, reduce denials, and navigate evolving payer requirements with confidence. 

The platform serves physicians, podiatrists, nurse practitioners, physician assistants, nurses, wound care specialists, physical and occupational therapists, medical coders, billing specialists, compliance officers, revenue cycle managers, and practice administrators. It is designed to support wound care teams in a variety of healthcare settings, including hospital-based wound care centers, outpatient clinics, private practices, long-term care and skilled nursing facilities, home health agencies, and integrated health systems. 

WCBN evolved from trusted industry resources, including Today’s Wound Clinic, Wound Clinic Business, and the Business of Wound Care track at SAWC (Symposium on Advanced Wound Care). WCBN ensures professionals have immediate access to the most relevant insights, regulatory updates, and practical tools to optimize compliance, efficiency, and financial sustainability. 

Learn more about WCBN and how we are shaping the future of wound care business: http://www.wcbn.com/about-us

Do you offer referral incentives for subscribers?

We appreciate when subscribers share Wound Care Business Navigator with their colleagues! While we do not currently have a formal referral program, we are actively exploring ways to offer exclusive perks for referrals in the future. As we continue to grow our community, we truly value your support in spreading the word and helping more wound care professionals access the resources they need. Stay tuned for future announcements!

Are there promotional events, discounts, or special offers available throughout the year?

Yes! The best way to stay informed about special promotions, limited-time discounts, and exclusive offers is by joining our newsletter. Subscribers unlock access to more benefits, including subscriber-only content and exclusive savings on premier wound care education events happening throughout the year. Stay connected to ensure you don’t miss out on valuable opportunities to enhance your knowledge and maximize your access to essential resources. 

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How can I stay updated on new content, webinars, or exclusive opportunities?

The best way to unlock more exclusive benefits is by becoming a subscriber! Subscribers get full access to new content and regulatory updates as they're released, and exclusive opportunities available only within the platform. Not ready to subscribe? You can still join our email list to receive limited content, regulatory updates, and special offers straight to your inbox. 

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How does this platform relate to previous resources like Today's Wound Clinic or Wound Clinic Business?

Wound Care Business Navigator (WCBN) is built on the foundation of trusted brands, including Today's Wound Clinic, Wound Clinic Business, and the Business of Wound Care track at SAWC (Symposium on Advanced Wound Care). WCBN reflects the growing need for a more comprehensive, dynamic, and interactive resource tailored to today’s wound care professionals.

Are there any live or virtual conferences associated with this platform?

While Wound Care Business Navigator (WCBN) is an on-demand learning and resource platform, it is part of HMP Global’s comprehensive wound care education portfolio, which includes SAWC (Symposium on Advanced Wound Care) and WoundCon. Subscribers receive exclusive discounts on these industry-leading conferences, providing opportunities for live education, networking, and expert discussions. Additionally, WCBN features exclusive webinar opportunities and select content from its affiliated events, giving subscribers access to valuable insights and sessions from these premier wound care meetings.

Do you offer customer support for technical issues?

Yes! We are here to support you. If you experience any technical issues or platform challenges, subscribers can submit a support request and our team will be happy to assist in a timely manner.

What does the Wound Care Business Navigator subscription entitle me to?

A Wound Care Business Navigator (WCBN) subscription provides unmatched access to expert-driven resources designed to help wound care professionals navigate coding, audits, documentation, and compliance with confidence. 

Subscribers receive: 

  • A robust library of 150+ pieces of expert insights, tools, and resources, covering essential topics in audits, coding, and documentation—with new and evolving content continuously added to keep you informed on the latest regulatory updates, payer policies, and best practices.
  • Timely regulatory and compliance updates, ensuring you stay ahead of CMS changes, payer requirements, and industry shifts that impact reimbursement and compliance.
  • Exclusive on-demand access to prior Business of Wound Care sessions at SAWC (Symposium on Advanced Wound Care)—now only available through WCBN. These expert-led discussions provide actionable strategies and real-world insights to help safeguard revenue and improve efficiency.
  • Flexible learning formats, including articles, videos, checklists, quick guides, and on-demand webinars, allowing you to engage with content in the way that best fits your workflow and learning style.
  • A fully searchable and customizable experience, allowing you to filter content by topic, condition, procedure, or site of service and save key resources for easy reference.
  • Exclusive discounts on all premier wound care education events offered by HMP Global, including SAWC and WoundCon, giving subscribers additional opportunities for learning and professional development.
  • The ability to submit questions and topic suggestions, helping shape future content based on real-world challenges and the most pressing concerns in wound care business and compliance. 

 

With WCBN, you gain instant access to the most comprehensive, wound care-specific business and compliance resources, backed by industry leaders and continuously updated to meet the evolving needs of wound care professionals. 

Explore subscription options and start your access today: http://www.wcbn.com/choose-plan 

What levels of subscriptions are available and what are the costs?

Wound Care Business Navigator offers three subscription levels, all of which provide full access to the platform’s expert-driven content, real-time updates, and essential tools. The only difference is the number of users included in each plan: 

  • Individual Subscription ($650/year) – Perfect for solo practitioners who need full access to wound care coding, audit, and documentation resources, with regulatory and policy updates delivered to your inbox.
  • Team Subscription ($550 per seat/year, 2-9 users) – Designed for small to mid-sized teams, allowing multiple providers or staff members to collaborate and stay informed.
  • Enterprise Solution (10+ users, custom pricing) – Tailored for large healthcare organizations, offering scalable access and custom pricing based on team size and needs. 

 

To explore pricing and choose the best plan for you, visit our subscription page: http://www.wcbn.com/choose-plan.

Can I purchase a subscription for my practice with multiple users?

Yes! We offer flexible team plans for 2-9 seats at a discounted rate per user. A team subscription ensures individuals get assigned access to critical coding, audit, and documentation tools. For organizations with 10+ users, our enterprise solutions provide customized access options.

I work in multiple practice locations; do I need more than one subscription?

If you are a sole user, you only need one subscription and should be able to access your account from any location with Internet access. However, if multiple providers, administrators, or coders need access across locations, we recommend a team or enterprise plan for seamless collaboration.

Is a one-year subscription for a calendar year or 12 months from the time I purchase?

A one-year subscription provides 12 months of access from the date of purchase, ensuring you get a full year of updates and resources.

Is there a free trial available?

Although we do not offer a free trial, you can preview select free content on our website. We do offer custom demos for users interested in our enterprise plans. Please fill out this Enterprise Request Form to speak with a member of our team!

Is there a discount for multiple subscriptions?

Yes, the team plans offer a discounted rate per seat, and enterprise solutions (10+ users) are available at custom pricing.

Can I sign up for emails or more information if I'm not ready to subscribe?

Absolutely! Even if you’re not ready to subscribe, you can still stay connected. Join our email list to receive limited updates, industry news, and special offers delivered straight to your inbox. 

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Who can I talk to about larger subscription packages?

For enterprise solutions (10+ users), we offer custom pricing and tailored access options to fit the needs of your organization. 

To get started, fill out our Enterprise Request Form to speak to a member of our team. Our team will review your request and follow up with personalized recommendations based on your organization's needs.

Is there any free content available to non-subscribers?

Yes! While full access to Wound Care Business Navigator is exclusive to subscribers, we offer limited free featured content on our website, allowing you to explore select insights and resources before committing. In addition, you can join our newsletter to receive select expert-driven content and updates on new content opportunities directly in your inbox. 

Explore free content and sign up for our newsletter

What payment methods do you accept?

We currently accept all major credit and debit cards for subscription payments. 

If you require an alternative payment method, please reach out to us directly—we’re happy to discuss other options and see how we can accommodate your needs. 

Contact Us

What is your cancellation policy?

Once your subscription to the Wound Care Business Navigator portal is activated and your access begins, it is non-cancellable for the full annual term. All fees paid are non-refundable.  However, you’re always in control of future renewals! If you prefer not to renew for another year, simply provide notice at least 30 days before your subscription ends.

What are the primary topic areas featured on this platform?

Wound Care Business Navigator provides comprehensive, up-to-date resources focused on wound care coding, audits, and documentation. The platform delivers timely insights, best practices, and expert-driven guidance to help professionals navigate the complexities of reimbursement, compliance, and regulatory changes in these critical core areas with confidence.

What types of content are available?

Subscribers gain access to a diverse range of learning formats tailored to different professional needs, ensuring a flexible and engaging experience. Content includes insights and best practices written by industry experts, exclusive video interviews, on-demand webinars and educational lectures, checklists and quick guides for practical application, resource lists and glossaries for deeper understanding, and exclusive regulatory and policy updates with expert analysis. This multi-format approach allows users to engage with content in a way that best fits their workflow and learning preferences.

How can I search for content most important to me?

Wound Care Business Navigator offers multiple ways to help subscribers quickly find the information they need. Our dynamic filtering feature allows users to refine content by topic, category, or level of specificity. Additionally, a free-text search bar enables direct keyword searches for precise results. For those looking to explore broader topics, our curated content blocks highlight select key resources across different categories, making it easy to browse and discover essential insights to suit your needs and interests.

Is there accreditation or CME available from this content?

At this time, Wound Care Business Navigator content does not offer continuing education credits (CME/CEU) or accreditation.

Can I share a content piece on social media or via email?

We encourage subscribers to share valuable insights with their networks. However, only designated free content will be fully accessible to non-subscribers. Subscribers can share links to content, but full access will require a subscription.

Can I save or download a content piece for later use?

Yes! Subscribers have access to their own library where content can be saved for later viewing. Also select content, including Quick Guides and Checklists, are availlable to download for our subscribers.

How do you work to update and maintain the accuracy of content on the site, since the business of wound care is constantly evolving?

Wound Care Business Navigator is committed to delivering accurate, up-to-date content that reflects the latest payer policies, CMS regulations, and audit trends. Content is developed and reviewed by leading wound care professionals and compliance experts that align with current best practices. Additionally, our team monitors regulatory updates and makes ongoing revisions to keep content relevant and actionable.

Who are the contributors and reviewers?

Wound Care Business Navigator partners with leading experts in wound care, coding, reimbursement, and compliance to develop and review content, providing materials that reflect current best practices, regulatory updates, and payer policies. To learn more about the professionals behind our content, visit our Contributors page.

What types of webinars are available on the platform?

Wound Care Business Navigator provides exclusive access to on-demand webinars and educational lectures covering critical topics in wound care billing, coding, reimbursement, audits, and compliance. These expert-led sessions offer real-world insights, best practices, and strategies to help wound care professionals navigate the complexities of the business of wound care.

How do I access the webinar if I am not a subscriber?

Non-subscribers may have access to select free webinars on a limited basis. However, full access to the on-demand webinar library is exclusive to our community of subscribers.

Can I download slides from the webinars?

Slides are not available for download. However, subscribers can view and replay on-demand webinars and lectures at any time for their convenience.